HelloStar Platform: Personalized video shout out from Celebrities.
HelloStar is a video shout out media. Any fan or requester can book a shout out request in HelloStar to get a personalized video message. The message will come from the celebrity or top influencer. At its core, the vision of HelloStar is to bring Indian Influencers closer to their fans with the integration of Augmented Reality. The Organization believes that the Indian ‘generation z’ population will help the influencers to grow in a significant way. With the help of augmented reality, the shout out process will mesmerize youngsters of India. An Influencer listed on HelloStar’s website can monetize their fame by recording short messages for their fans.
A social media post or even an IG live session never feels personal since the influencer is broadcasting to thousands of their fans at once. And to feel connected and special, Indian fans of these content creators are ready to pay certain amounts to get connected to them. Accordingly, Indian fans of said content creators are willing to pay certain amounts to create a closer connection to their idols and feel special. Take the example of Youtube Superchat, where fans pay any live-streaming influencers Rs.40 to even Rs.10000 to feature their name on the stream for 5 seconds and ask for a shoutout.
HelloStar is tapping on to this opportunity, by solving the issue of virtual fan-star connections, a truly one-on-one experience. The world of Social Media has seen a huge spike in the interest of Content consumption and has resulted in a boom of content creators or influencers. HelloStar was founded by Vincent and Gary Chaglasyan, who are also the partners in HelloStar Tech LLC, based in US. Both are serial entrepreneurs with businesses in Russia, India, Europe and the USA, saw that there’s a gap in how each of these influencers and even movie stars who come on social media, interact with their fans. It is quite expected that the fans will grab the opportunity to get personalized video messages from attractive celebrities. It is the committing time to put the popular influencers into the bag of HelloStar Media.
Any influencer with a loyal following can enrol to be a ‘Star’ on HelloStar. After they are listed, their fans can book a personalized message from the influencer and would have to pay an amount the influencer has set up and the request gets placed. The celebrities who act as influencers will definitely come to the show. Stars are incomplete without fans and the fans that devote to their stars will definitely need to come closer which is our target. Personalized video messages and greeting messages regarding birthday treat or any other occasion, maybe a congratulation for the anniversary, will definitely be provided to the fans and requesters.
On receiving the order, the influencer has a 7-day period to record and upload the message on the Influencer portal of HelloStar, and on fulfilment would receive their amount minus a commission. HelloStar plans to help influencers monetize their fame by giving them a platform to connect and generate stable revenue from it. HelloStar came to life when we began thinking about the next digital “wow” factor. As it currently stands for Personalization which is even at a big scale is becoming standardized and the norm cross-platform for millennials and generation Z.